In response to the advancement of technology in recorded music, live music, or live entertainment in general, should push what live can offer but recorded cannot.
Generically, one of those things is interaction between the performer and audience, though the devil is in the details.
Sometimes, perhaps often, people psychologically want to passively consume entertainment without interacting. The performer could still passively observe the audience, but this may also be unsettling to people not wanting to be observed.
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